Have you heard of Twitter? Chances are you’d probably heard of it, it’s in the Top 10 searches on the Technorati Popular for quite a while. Just in case, you haven’t heard the buzz, Twitter is born as a side project within the offices of Odeo (this is part of Obvious Corporation, confusing right?), mostly Twitter is for staying in touch and keeping up with friends via instant mobile updates or a personalized Twitter page (this is mine).

Much like MySpace, you can add friends to your Twitter page. A bit like RSS feeds, friends and visitors can add you as a friend and receive instant updates by you.

When you think of it, effectively you have just setup ‘Email Marketing’ tool for yourself! You can now update all your friends and subscribers instantly without having to worry about the technical details needed to send out email newsletters, no need to manage mailing lists, etc. Just personalized your message and click the Update button. Can it be any simpler?

For subscribers, you definitely help them to address the issue about the email privacy, or whether they will getting plenty of ’spams’ or you will sell their email address once they subscribe to your mailing list, etc. All this concerns all gone!

O… did I mention it’s FREE too? No .05c per email sent thingy.

Personally, I believe it’s a great tool to use to stay personalized and connected with your readers, visitors, friends and family, especially when there’s no cost and technical expertise required to get started. Give it a shot! Maybe you will to like it, or if you prefer to trial out, first add me as a friend, and receive my updates instantly. See if that’s something useful to you.

Categories: Ideas
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One Response to “ Twitter as a ‘email marketing’ tool. ”

  1. 1
    Tricia

    Nice site. I keep hearing about Twitter, I’ll have to check it out.

    BTW Brian posts pretty much whenever he sees I’ve got a new post up, so if you want to beat him … LOL

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